The following notice has been issued by the retailer:

______________________________

Important Product Recall

Boots Smile Toothbrushes:

Photograph of toothbrush and packaging

soft bristles 40-24-893
medium bristles 40-24-907
firm bristles 40-24-915
medium bristles 3 pack 40-24-923
Bought from June 2005 onwards

 

We've discovered a potential safety problem with these toothbrushes. In a very small number of cases the head has broken, causing the bristles to fall out, these could cause choking if swallowed.

The safety of our customers is extremely important to us, so we're removing these products from sale and are asking for them back.

They are easily identified from other Boots toothbrushes. They come in blue packaging, are made from blue, green or yellow clear plastic and have a silver Boots logo on the handle. They have only been available in our shops since June 2005. All other Boots toothbrushes are safe to use and are not affected by this problem.

Please don't use any of these toothbrushes. If you have one, please take it to your nearest Boots shop. We'll help you select an alternative or give you a refund.

If you have any questions, please ask a member of the Boots sales team, or contact Boots Customer Care:

United Kingdom: 0800 915 0004 - Minicom users: 0800 915 0740
Republic of Ireland: 1800 509 115 - Minicom users: 1800 777 666

We're very sorry for any inconvenience this may cause you.

(Source: Boots plc)

© 2025 itsa Ltd.